Welcome to the New Chicken Strips Website

The new Chicken Strips website is live. We have been working on it quietly in the background, and now it is ready for riders, customers, and anyone with a custom idea to explore.

This update is more than a visual refresh. The site now gives Chicken Strips a stronger home online. It is sharper, easier to use, and better connected to the way we actually work. You can shop designs, browse galleries, send photos, request quotes, and share artwork without everything turning into a long message thread.

Most importantly, the site now feels more like us. Chicken Strips is built around motorcycle clothing, custom graphics, stickers, rider culture, and the real people who wear the gear. The new website puts that story in the right place.

A Stronger Homepage

First, the homepage now gives a much clearer introduction to Chicken Strips. It shows what we do, who we make it for, and where visitors should go next.

If you want ready-made designs, the shop is easy to find. If you want something personal, the custom design route is clear too. That matters, because not every customer arrives with the same goal. Some people want a hoodie. Others want workwear, stickers, or a design made from scratch.

We have also brought back Random Drops on the homepage. This section pulls live products from the shop and shows different items from the range. As a result, returning visitors see fresh designs instead of the same fixed section every time.

Built To Be Easier To Use

A big part of the rebuild was making the site easier for different types of customers. Some visitors already know exactly what they need. Others have a rough sketch, a logo, a photo, or a half-formed idea. The new layout gives those journeys their own space.

Because of that, the site should create fewer missed details. It should also reduce the back-and-forth before a quote can begin. Instead of sending files in one place and notes in another, customers can now send clearer information from the start.

New Galleries For Real Gear

Next, we have added a proper galleries page. This gives customer photos and custom builds their own home on the website.

Chicken Strips makes more sense when you see the gear being used. It looks better on rides, at meets, in garages, at fuel stops, and on the people who actually bought it. Product photos are useful, but real customer photos tell a different story.

The first galleries focus on customer photos and customer builds. Over time, we can add more collections for events, rideouts, limited drops, workshop updates, and behind-the-scenes work. Each gallery sits in its own box, so the page can grow without becoming cluttered.

There is also a new Spotted In The Wild feature. If you have Chicken Strips gear out in the real world, you can send us a photo from the galleries page. If we feature your image, we will send you a one-time 10% discount code as a thank you.

Quote Tools With File Uploads

We have also improved the practical side of the site. The workwear and sticker quote tools now support file uploads. This makes custom requests much easier to understand.

Customers can upload print-ready artwork, logos, photos, PDFs, ZIP files, or reference images while they submit a quote. For example, a workwear request might include a front graphic, a back graphic, sleeve artwork, and a reference file. Now those files can travel with the quote instead of arriving separately.

The upload system is also safer. Customer files are stored privately, so they are not exposed as simple public links. That is important when people send brand files, early designs, or artwork that still needs work.

A Better Base For The Future

This rebuild gives us a better base for future updates. We can add new galleries, improve product customisation, manage uploaded artwork, and create customer rewards from inside the Chicken Strips tools area.

We can also keep the site cleaner. Seasonal notices can expire automatically. Gallery submissions can be approved before they appear. Featured customer photos can trigger a one-use discount code. These details are not flashy, but they make the site much easier to run.

The new Chicken Strips website will keep changing. That is the point. The brand is not a static catalogue. It is designs, drops, custom work, customer photos, road culture, workshop progress, and new ideas arriving all the time.

If you have not looked around yet, start with the homepage. Then browse the shop, check the galleries, or try one of the quote tools if you have a custom project in mind. If you already own Chicken Strips gear, send us a photo. We would love to see where it ends up.

Thanks for supporting a rider-owned brand and helping Chicken Strips grow. The new website is live now, and this is only the start.